THE ART OF A BEAUTIFUL PICTH (half or full day)
Having a great idea can only take you so far. If you want to make it happen, then you have to be able to persuade others of its value. In this session I share hard won lessons from the hundreds of competitive pitches I’ve made in my career.
The session is broken down into three parts…
How to prepare for a pitch, how to structure a pitch and how to deliver it.
Attendees will learn how to create a winning pitch for any creative concept; whether that’s web copy to their creative director or a multimillion dollar rebrand to the board.
To include a live pitching exercise allow for a full day.
Take aways …
The pitch as a creative act
Handling your client and the questions to ask
How to make the most of time and space
The four vertebrae — Challenge; Insight; Idea; Execution
Pitching without Powerpoint
The coffee shop queue test
Lessons in delivery from Obama & Winnie the Pooh
How to use register, volume, prosody & pace
Why you have 16 seconds to win
Outcome
Sharper, more creative presentations. A much improved strike rate in pitches. And a team more confident at presenting.
“Insightful, beautifully told and inspiring. I’d recommend it for new, unexpected pitchers and battle-hardened pitchers too. There are some lovely gems to be gleaned from this fantastic course.”