Masterclasses
The challenge of being a busy in house creative team is that is that it’s very easy to get sucked into the vortex of a never-ending project list, without ever finding the time to take a breath, reconnect with your colleagues and learn something new.
This is why the Creative Masterclass Programme exists.
The programme is a series of half day workshops covering all aspects of the creative process – from creative thinking strategies in ‘How to Have Better Ideas’, though to more practical skills like ‘How to Take and Give Creative Feedback.’ The sessions, which can be run in person or virtually, are fun, inspirational, and transformative; a potent blend of absorbing exercises, illuminating anecdotes and memorable take-home principles. Attendees leave feeling energized, inspired and enriched. There are some testimonials lower down this page.
Find out more by downloading the course content on the button below. Or drop me a line here and we can arrange a call to talk about inspiring and empowering your team.
“Like falling through a rabbit hole into a fantastic world of all things creative. Be prepared to be fascinated, captivated, educated, inspired and rejuvenated!”
HOW TO HAVE BETTER IDEAS
To discover truly great ideas you have to learn to think differently about the way you think. You’ll discover how in this inspirational and counterintuitive creative workshop.
THE ART OF A BEAUTIFUL PITCH
Having a great idea only takes you so far - you also need to be able to sell it. In this workshop we look at how to prepare, how to structure and how to deliver a winning pitch.
HOW TO WRITE A GREAT CREATIVE BRIEF
Most people who write briefs have never been taught properly how to do it. This masterclass is the remedy. We focus on the three principles of simplicity, inspiration & truth.
“Thank you SO MUCH! I’ve had nothing but great feedback from the teams about all the sessions, they’ve really enjoyed them and more importantly found them incredibly informative and helpful for their day job so thank you!”
BEING A BETTER CREATIVE LEADER
Making the transition from being a creative to a creative leader can be tough. In this collaborative session we explore the principles you need to build and lead a successful creative team.
HOW TO TAKE AND GIVE CREATIVE FEEDBACK
Giving and receiving feedback well is essential to a successful creative department. In this highly interactive workshop we get to grips with best practice in both giving and taking notes.
WHAT MAKES A GREAT IDEA GREAT?
We all seek to make great creative work, but what does that really mean? How is a great project different to a good one? And what techniques can you employ to make effective and award winning work?
“Wonderfully insightful, disarmingly honest, truly inspirational, and wholly unmissable! Richard’s passion for all things creative is undeniable and it was a pleasure to learn from him.”
THE POWER OF PICTURES
An illustration of the core principles of visual communication via a showcase of great photography and advertising - plus an outdoor exercise.
THE POWER OF WORDS
There are only 26 characters in the English alphabet. Yet the things you can achieve with them are infinite. In this workshop we unleash the power of words.
FIND A FRESH APPROACH
A wealth of different techniques for coming up with a fresh approach to a creative challenge you’ve faced before. A powerful dose of creative rejuvenation.
“An amazing couple of days of inspiration. It’s so good to be able to recharge and be reminded why we do all this. I thoroughly enjoyed it.”
THE LIVE BRIEF SESSIONS
In this five part workshop, we take a live brief from your organisation and use it as the basis for a full breakdown of the creative process. From getting inside a brief, though to ideation, evaluation and pitching.
AUTOMATIC DRAWING
Tap into your creative subconscious with this leave-your-ego-at-the-door exploration of instinctive mark marking. No artistic ability required.
“The team loved the masterclass! Fun and inspiring are the most recurrent adjectives.”
“Thank you for a superb session today. I’ve been in media for 20 years and I can honestly say it was one of the most engaging, entertaining, educational, actionable and memorable training sessions I’ve ever partaken in.”
“Richard’s ability to draw on his own personal experiences, as well as articulate the teachings & philosophies of some of the finest minds in the creative field, makes for an incredibly inspirational workshop. His focus on inclusion, engagement & encouragement allows for a truly authentic and safe space for creative minds. He is warm, funny and very clearly dedicated to creativity.”
“Thank you for a terrific and super inspiring few days!”
“Inspirational! I was taken on a creative journey of enlightenment, only to find that through my own approach, attitude and appreciation of other creatives we can achieve anything. Diolch yn fawr!”
“Just wanted to say a huge thanks for your workshops. I found them inspirational, valuable and very helpful.”
“Richard’s masterclass reminded me of why I adore learning things so much. He truly understands the mind of a creative and delivers a dynamic & engaging workshop with thought-provoking storytelling which will rewire your brain. I’m invigorated and ready to bring his revolutionary ideas to my workflow.”
“These sessions were so inspiring and beneficial to us all that I’m actually in mourning they’re over! They were so varied and insightful - definitely the best training I’ve ever had in my career. I feel rejuvenated and a lot more creative than before, so thank you.”
“I had the pleasure of being in Richard’s workshops and enjoyed every minute. Richard kept the tone light, interactive, and fun. He was mindful to engage with everyone in the room, making us all feel comfortable. His itinerary was very well thought out. More than anything, Richard is extremely knowledgeable and just a joy to be around.”
“Richard’s sessions were of huge benefit to all our creative team. From the hungry young pups to the grizzled old dogs, everyone came out raring to go on their next project, ready to put into practice their learnings from modules full of insight, inspiration, wisdom and humour. A thoroughly engaging speaker – with an encyclopaedic knowledge of the creative world, I couldn’t recommend Richard’s training days highly enough.”
“Six great days of enlightening education, innovative ideas, and quite frankly, some very cool stuff. Richard’s workshops were excellently researched and delivered with a warm sincerity which made them all the more engaging. I genuinely looked forward to every session, and left each one feeling all the more knowledgeable and inspired.”
“The course is brilliant! Crammed full of fantastic examples, methods and ideas to stimulate the creative process. Been a pleasure to attend.”